The funding from ISWS enabled the participants to purchase ingredients and preparation materials, packaging and branding materials, smartphones to take photos, communicate with clients, manage their social media platforms, and market their products. C4C hosts a special female entrepreneurship group that focuses on business skills, including marketing, strategy, accounting, and how to start a small micro-business. The mothers have regular phone and video meetings to share resources and tips, help one another in their business strategies and marketing, and provide a forum for support from other participants.
Ms. Dundon was very involved in the development of the Food and Service Delivery Program and worked remotely by helping get the program off the ground. Ms. Dundon also managed and reported on the day-to-day activities, as well as evaluated the program’s success and challenges.